Articles Tagged ‘JUICE Mobile’

Curate Mobile launches privacy-centric programmatic platform

Kismet is a mobile-first programmatic offering that features outcome-based pricing and provides more transparency around the mobile user journey.

EQ Works acquires assets from Curate Mobile, including Juice

Joe Strolz will also move to EQ Works as chief operating officer.

Juice finds a buyer in Curate Mobile

Founder and CEO Marc Porcelli says the move will make Curate more “full-funnel” in its approach.

Accuracy, privacy and more: Our takeaways from IAB’s OOH forum

The May 1 forum discussed accuracy and privacy in the changing landscape of the DOOH market.

Weakness in print drives lower revenues for Yellow Pages in Q1

The company announced a new strategic plan which will see it focus on acting as a “content hub” for small and medium enterprises and focusing on upselling with digital products.

Brad Furtney joins Juice Mobile as sales VP

The former Twitter agency lead is tasked with growing the company’s presence.

Working the reputation game: blog

Departing MiC news editor Sonya Fatah on why big-picture studies about Canadian cities are data points in the business of hyper-targeting.

Freckle expands beacon network with AirKast

The beacon-based mobile attribution company will have access to a significantly larger audience as a result of this deal.

OLG races to the land of vertical videos

The lottery co’s media agency worked with Juice Mobile to develop a vertical video unit for its latest campaign to draw Ontarians to its betting tracks.

Adelphic, Juice Mobile broker a buy-side partnership

Trading desks can access two different buying methods on the demand-side platform.

Sandra Mackechnie joins Juice Mobile

The digital sales veteran has joined the mobile advertising company at the start of its planned expansion.

How Yellow Pages will Juice its latest acquisition

Neil Sweeney on how the new entity born out of the acquisition of Juice Mobile will fit in with its parent company.

Jonathan Dunn lands at Juice Mobile

The former Bell Media marketer is starting at the mobile company next week.

Yellow Pages snaps up Juice Mobile

The online publisher has acquired the mobile-focused ad-tech co to benefit from its programmatic platforms as its digital revenue grows.