Articles Tagged ‘V’
ICYMI: Elle Fictions and Max get a new owner
Plus, The Globe and Mail gets a digital honour and more.
Bell’s acquisition of V officially closes
Bell Media Quebec president Karine Moses will lead the Montreal-based team responsible for the day-to-day operations of V.
Bell’s acquisition of V approved
The Commission found that the transaction serves the public interest and noted that the rationale for its decision would be published at a later date.
How V grew its audience
The Quebec conventional network has zeroed in on young people, and upped its programming spend on “brand-friendly” reality shows.
CRTC begins interventions for Bell Media/V deal
Quebecor is holding firm in its stance against the acquisition.
Quebecor urges CRTC to deny Bell Media’s V acquisition
The company argued the transaction would consolidate Bell’s position in the Quebec marketplace, citing concerns about advertising and the cost of content.
CRTC sets public hearing on V’s ownership change
Bell Media plans to acquire V and AVOD service Noovo.ca in a transaction valued at $25.2 million, with a tangible benefit package of around $2.5 million.
Bell Media to acquire V, Noovo
The deal marks Bell Media’s first move into French-language conventional TV and includes ownership of ad-supported VOD Noovo.ca.
V rides its talk show success with new weekly series
The Francophone network is rolling out intimate talk show Phil s’invite.
Who won Quebec’s election ratings race?
There were different network winners for English, French and national viewers.
Groupe V repositions amidst fall TV season
Strategy EVP Dimitri Gourdin said the network is trying to balance attracting audiences with courting advertisers.
Groupe V launches multi-platform ad offering
With the new offering, brands can now advertise simultaneously across Groupe V’s linear and digital channels during a primetime slot.
Gadoua leans heavily on TV in new awareness campaign
The Quebec bread brand paired with Groupe V for activations on its linear and digital properties.
How Groupe V’s Danser campaign paid off
A new niche reality show is chasing diverse crowds through a mass campaign.
Groupe V debuts reality dance competition with Rogers
Danser pour gagner doubles the channel’s homemade reality productions.
